Cybersecurity
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Cybersecurity
The advertisement and attainment of reliable customers in social media by different entrepreneurs depend on implementing different constraints on the websites. I believe that developing a legal and moral multichannel approach in social media will help increase the advertisement and marketing process of companies’ products. Implementing cyber legal constraints that do not allow such innovations in media platforms will deny most products the ability to be appropriately marketed (Angell et al., 2016). Most people tend to cancel the ads displayed on their screen upon viewing other important credentials that might be of their main interest upon accessing the internet. Developing a multichannel approach, I believe, will help the ads of products to be accepted and concentrated by many in society. It will create a sense of independence as it will not be coming as destruction ( Nolet et al., 2019). Ostensibly, engaging commenters as soon as possible forms another constraint that I believe upon their implementation will help in marketing the product. Most social media platforms depend on algorithms in determining the type of content to be displayed. Denying the engagement in commenting that enables postings to receive more media comments through strong algorithms is one constraint that will affect the company’s advertisements.
My feeling towards this type of technology will be negatively affected. Being a small company manager with little branding and image impact on social media, people will give little attention to our products. To increase its advertisement and generate revenue, we will have to implement other advertisements and marketing strategies. According to my analysis and research on such advertisements, my feeling towards ads will deteriorate as only big companies have a better opportunity to attract the viewers (Wong et al., 2015). My company will have fewer chances of recording high revenues depending on the advertisement.
References
Angell, R., Gorton, M., Sauer, J., Bottomley, P., & White, J. (2016). Don’t distract me when I’m media multitasking: Toward a theory for raising advertising recall and recognition. Journal of Advertising, 45(2), 198-210.
Nolet, M., O’kelley, C. B., Dilling, A. S., & Lu, F. B. H. (2019). U.S. Patent No. 10,262,337. Washington, DC: U.S. Patent and Trademark Office.
Wong, C. H., Tan, G. W. H., Tan, B. I., & Ooi, K. B. (2015). Mobile advertising: the changing landscape of the advertising industry. Telematics and Informatics, 32(4), 720-734.